Singapore, 30th April – Hong Seh Evolution (HSEV), a subsidiary of the Hong Seh Group, opened the doors of its new Shineray Motors showroom today to the public with the unveiling of new fully electric lorry model, the SRM T3EV, being the highlight of the event.
Singapore is actively pushing for a green transition in its transportation industry, presenting a favorable opportunity for the growth of the new energy vehicle industry. Shineray Motors from China has keenly observed the demand for new energy commercial vehicles in the Singaporean market and proactively expanded its presence through forward-looking strategies and actions.
Shineray Motors ranks among China’s top 500 manufacturers, with its revenue exceeding RMB 10 billion. The company holds qualifications for manufacturing a full spectrum of commercial and passenger vehicles, and is at the forefront of R&D and intelligent manufacturing capabilities within the industry. Through its independent establishment of R&D platforms and technological innovation, the company is making significant strides in advancing its strategies towards “intelligentization, interconnectivity, sharing, and electrification”. It has acquired three core technologies, namely vehicle system integration and matching, vehicle control systems, and electric drive systems. It has built globally leading digital factories and is steadily increasing investment to enhance the intelligence level of critical equipment. Its five main workshops - stamping, welding, coating, general assembly, and engine - have all achieved semi-automated or fully automated production.
SRM is a product line of new energy logistic vehicles under Shineray Motors, covering minibuses, minivans, mini trucks, and light MPVs. Several models have consistently topped market shares in select niches and international markets. Shineray Motors has emerged as the leading force in China’s new energy urban logistics sector.
Singapore is a developed country and a typical market with right-hand drive vehicles. As a hub in Southeast Asia, not only does Singapore offer vast opportunities in the new energy market, but expanding into this market is also crucial for accessing other right-hand drive commercial vehicle markets like Thailand, Malaysia, New Zealand, and Australia. This move is a significant step in Shineray Motors’ global strategy. After a thorough analysis of the Singapore market, Shineray Motors has specifically developed the SRM T3EV model for Singapore based on the diverse product matrix of SRM new energy mini trucks, tailoring it to fully meet the unique needs of local customers.
SRM T3EV, designed for optimal efficiency and sustainability, stands out as a breakthrough, leading all-electric truck, featuring extensive innovations in its modeling, freight transport efficiency, power control, and eco-friendliness. SRM T3EV sports a streamlined appearance that exudes a futuristic and technological flair. It is equipped with the world-leading CATL power battery with a capacity of 53.58Kwh and over 300km range on a single charge, demonstrating impressive energy efficiency. SRM T3EV features an Inovance permanent magnet synchronous drive motor, designed with a rear-mounted, rear-wheel drive configuration for swift acceleration with robust electric drive and precise, smooth control. It is also outfitted with various practical configurations including multimedia entertainment, front and rear dash cams, and dual SRS airbags, offering a comfortable riding experience akin to a passenger vehicle. Additionally, SRM T3EV offers an expanded cargo compartment for increased carrying capacity. Enhanced with a reinforced chassis and beam design, it boasts a rated load capacity of up to 1.6T, making it a perfect choice for various commercial applications.
SRM T3EV is distributed under the authorization of Hong Seh Evolution (HSEV). With substantial expertise in automobile sales and services, HSEV is rapidly building a marketing service system that includes the sale and maintenance of electric vehicles, as well as logistics for electric commercial vehicles. Its abundant resources and profound industry experience will robustly support the rapid development of the SRM brand in the Singapore market.
Shineray Motors’ products are exported to over 50 countries and regions around the world, including Southeast Asia, Central Asia, West Asia, Europe, and the Americas, with a network of over 500 sales and service outlets. As Shineray Motors deepens its global strategy, SRM T3EV and more new energy models will soon become available in Southeast Asia and broader international markets, providing global consumers with premium products and convenient services.
